1. Click New Notification
2. Select Conversion Counter notification type

3. Copy your Webhook URL in the Data tab of the Notification settings.

Mailchimp

1. Log into Mailchimp and navigate to Audience

2. Select the audience you want to work with in the Current Audience dropdown

3. Click the Manage Audience dropdown button and select Settings

4. On the Settings page, click Webhooks

5. Click on Create Webhook
6. Put your Social Proofy webhook URL in the callback URL
7. Untick all event types except for Subscribes and Save
8. Tick all “changes…” options

Done!