You advertise another firm’s products or services (the company is referred to as the “merchant”) in affiliate marketing. When someone buys something through your affiliate links, you get paid. The affiliate program is the website that connects the affiliate with the business. The affiliate marketer may utilize the platform to pick links, view metrics, and measure their progress while the merchant supplies the items.
What Are the Benefits of Affiliate Marketing?
Unfortunately, due to the unethical activity of a small number of merchants and affiliates, affiliate marketing has a bad reputation in some areas. Many people regard it as a get-rich-quick scam or multilevel marketing clone. Nothing could be further from the truth, though.
Affiliate marketing promotes items you believe in and generates money while doing so when done correctly. Most well-known online service providers and retail websites now have their own affiliate programs. Amazon, Walmart, and well-known domain registrars like Namecheap are all proponents of affiliate marketing.
In the previous five years, affiliate marketing has increased by 52%. This year, the sector is estimated to be worth $6.8 billion, with more than 11,000 affiliate programs in the United States alone.
Affiliate programs in the software-as-a-service (SaaS) marketing arena are less well-known yet provide significant cash rewards. Why? Because SaaS firms’ services have a low churn rate and a high average lifetime value per client, they have a high average lifetime value per customer. As an affiliate marketer, your ultimate objective is to achieve the “smart passive income” stage, where money continues to flow in for work you’ve previously completed.
What to Look for in an Affiliate Program
As I previously stated, affiliate marketing has a bad image. To avoid this, you must resist the urge to advertise anything and everything in the hopes of making fast money. Legitimacy and trustworthiness are critical components of affiliate marketing success.
What does this imply in terms of application? You should only endorse things that you personally use and are familiar with. You’ll grasp the product’s benefits, the difficulties it addresses, and the obstacles it helps you conquer if you know everything there is to know about it. This enables you to deliver more value to your readers by creating relevant material and suggestions with which they may identify.
To put it another way, advocate items that you truly believe in. In marketing, especially affiliate marketing, trust is important.
Other essential variables to consider while deciding which program(s) to join include:
Technical Points to Think About
If you want to get the greatest results, go with an affiliate network that has a lot of technological skills. Check what affiliate monitoring software a program employs and make sure it has all of the required features before you join.
All of the following are included in the finest affiliate tracking software solutions:
Deep Linking: The ability to establish a bespoke affiliate link to any page on the website, not just the homepage, is referred to as deep linking.
Cookieless tracking: This method of monitoring site visitors uses scripts rather than cookies, and is becoming more significant as more browsers implement tracking protection.
Postback tracking: This is a type of track that doesn’t employ a tracking pixel and instead sends user data to the advertiser’s server directly. API. This acronym stands for Application Program Interface, and it allows diverse platforms to communicate with one another in a smooth manner, making the process easier for both merchants and affiliates.
Product feed: This includes all of the merchant’s items as well as critical information about each one, allowing you to advertise them more effectively to your audience.
Before you proceed any further, double-check that the application you’ve chosen has all of these features.
High Commission Rates
Affiliates in each merchant’s program will get various commission rates. The normal commission rate in the SaaS business is roughly 20%, with occasional variances depending on the subscription period. Rates are also determined by how important affiliate marketing is to a company and how competitive they wish to be.
A high commission rate isn’t the only item to think about, but it’s an excellent place to start. The basic line is this: do not undervalue yourself. Affiliate marketing necessitates a significant amount of time and work. It will not be worth your time if the commission rate is very low.
Long Cookie Lifespan
When you visit a website, little bits of data called cookies are saved on your computer. Businesses can use them to track user behavior for marketing and monitoring purposes. Cookies, on the other hand, do not endure indefinitely; they have an expiration date.
As a result, before you join an affiliate network, pay attention to the cookie lifespan. If the program has a 30-day lifetime, for example, you’ll get paid if a site visitor buys something within 30 days after visiting your affiliate link.
Because visitors seldom convert on their first visit to a website, extended cookie lifespans benefit you as an affiliate. The lifespan of a cookie can range from one day to 100 days or even longer. In general, programs with cookie durations of less than 30 days should be avoided.
2022’s Top 10 Affiliate Programs
Social Proofy is a social proof software application with a user-friendly UI and 32 widgets to implement on your website or other apps.
The referral program is really simple. A dashboard welcomes you and it allows you to keep track of referrals. Social Proofy provides 30% of the commission unlike most of the other Affiliate programs. Commissions are paid in 72 hours to PayPal accounts only and the minimum withdrawal charge is 25$.
Social Proof is a growing and ongoing phenomenon lately, widely being used in marketing. This growing SaaS tool will help you to benefit much from your affiliate program compared to widely used popular ones.
FREE Plan up to 1000 Visitors per month. No day limitations
Lite: $3 per month – 2000 Visitors /m
Starter: $7 per month – 10000 Visitors /m
Growth: $27 per month – 100k Visitors /m
Get 2 months for free if you pay annually.
Social Proofy cookies have a lifetime of 30 days.
Depending on the product tier, you can earn up to $1,000 compensation as a Hubspot affiliate for each product sold. The levels are organized as follows:
$500 for a professional/CMS
$1000 for a business
The potential revenues are quite substantial since many buyers will purchase many products. For instance, if a customer purchased the Enterprise Growth Suite, the affiliate would receive a commission of roughly $3000. Hubspot is one of the most well-known and well-respected names in marketing and sales SaaS, so you’ll benefit from brand awareness and a solid reputation.
Marketing Hubspot’s goods is simple, and you won’t have to generate any of your own marketing materials. You may leverage the company’s enormous creative inventory to increase conversions, which includes demo movies, banners, and even sample content.
Hubspot’s cookies have a lifetime of 90 days.
You may use Omnisend to automate your emails, SMS, and push notifications.
For individuals who join Omnisend on a premium plan, the Omnisend affiliate program gives a hefty 30% reward per transaction. Omnisend’s paid subscriptions start at $16 per month. Omnisend makes the application and approval procedure simple.
All affiliates will be assigned a personal account manager who will assist you in maximizing your profits by giving priority and migration assistance.
There, you’ll find ready-made material such as banners, adverts, and other forms of content that are ready to distribute. The cookie lifespan of Omnisend is an astounding 90 days.
You can’t do much better than SEMrush if you’re in the search engine optimization (SEO) or digital marketing industry. SEMrush is an all-in-one platform that includes SEO, pay-per-click (PPC) advertising, social media monitoring, and competition research. Its reputation is its strength as one of the most well-known and well-regarded options on the market.
On referred memberships, the affiliate program pays a hefty 40% recurring compensation rate. That works up to $160 a month on average per referral. Its best affiliates make a monthly average of $2845!
It works on a first-click attribution scheme, which means that if someone clicks through to SEMrush using your link initially, you’ll get paid even if they later click through to another affiliate’s link. It has an astounding ten-year cookie lifetime.
You may use SEMrush’s multilingual marketing materials if you have readers and website visitors from all over the world. Currently, banners, widgets, and ebooks are accessible in ten different languages.
Prowly is a tool designed for public relations professionals, but it can also be used by SEOs for PR link building or anybody interested in digital PR.
It’s the only affiliate program in the PR technology field, which means you’ll have less competition and more possibilities to earn money as an affiliate.
Prowly charges a fixed cost of $200 USD for each new membership, with a handy 365-day cookie lifetime.
Prowly’s affiliate program also includes landing pages and other promotional materials that you can use to get started as a new affiliate and start referring consumers right away.
Tribe is an online community platform that allows corporations and entrepreneurs to create branded communities. It may be integrated into a user’s own website or used as a standalone platform. Support networks, as well as special interest and membership organizations, are among the users.
Tribe’s affiliate program features three commission tiers, starting at 15% and increasing to 20%, 20%, and finally, 25% based on the number of successful referrals. Because commissions are ongoing, you’ll get paid every month as long as the client you referred to stays with us.
Affiliates get access to a gateway with photos, video content, pre-written email templates, and other promotional materials to aid in the platform’s promotion. The longevity of the cookie is a respectable 60 days.
OSI Affiliate is powerful affiliate marketing software for brands and influencers. It allows you to be the greatest affiliate manager for your business, allowing both affiliates and consumers to promote it.
OSI Affiliate offers a dashboard that shows all of your campaign’s analytics in one location. The dashboard provides you with detailed information on your affiliates’ social media campaigns. You can see who’s making the most money, what they’re doing, and have access to any promotional materials you’ve made available to them.
OSI Affiliate is a sophisticated affiliate marketing solution that has transformed the business. OSI Affiliate Software not only has a great product but also has a fantastic affiliate network for anybody looking to make residual referral earnings. For every suggested sale, the OSI Affiliate Program pays a whopping 20% lifetime recurring commission.
The program also comes with tools and resources that make it simple to spread the word on any social media platform or website. From your own user-friendly dashboard, you’ll be able to measure clicks, conversions, and commissions earned as an affiliate. Payouts are extremely simple to receive and will be sent directly to your PayPal account when you earn commissions.
Anytrack is relatively newer to the SaaS marketing sector, but it has features that will allow you to better control your traffic as well as earn affiliate income if you join their affiliate program.
AnyTrack is an affiliate monitoring tool that allows marketers to track and measure their affiliate operations. You’ll always come across affiliate marketers in need of better affiliate tracking software, whether you’re a blogger, an agency, or an affiliate manager since every marketer has to track something. AnyTrack has a large audience to recruit because it lets businesses track their SEO, PPC, and social media operations.
The commission rate is 15%, and it is paid out every month as long as the referred person stays a customer. With monthly membership costs ranging from $50 to $300, only a few purchases can result in hundreds of dollars in profits each month.
Marketing materials are given, and you may be able to offer your consumers a unique price or deal.
Airmeet is an all-in-one platform for hosting immersive virtual events that bring your audience closer to an in-person event by providing interaction and networking possibilities.
The features of Airmeet are designed to engage all participants, including attendees, presenters, hosts, and virtual booth owners. You may do interactive webinars, community gatherings, training sessions, and town halls using Airmeet to bring everyone closer together.
Airmeet pays a 30% recurring commission on every sale produced, has a 60-day cookie life, and is regularly upgrading materials and tools to assist you in marketing their product. You’ll be guaranteed to succeed with them because they have a highly responsive Affiliate staff.
AWeber pays its affiliates a 30% recurring commission when they successfully recommend paying clients to the firm. AWeber is an email marketing tool that allows customers to build mailing lists, produce newsletters, and more. To put it another way, they are instruments that are in great demand among enterprises.
You may use the reporting option to check how many people have clicked on your referral link and how much money you’ve made from each visit.
AWeber also makes it easier to advertise its goods by providing a large library of content that you can access through your referral account and reuse throughout your networks.